Every purchase tells a story. We are a community of curious consumers and shopping enthusiasts. We find everything you need—and nothing you don’t—to lead the life you want.

Shopkeepers

The stories behind the most beloved boutiques, storefronts, and mom-and-pop shops. We study each storefront like a character, probing the contours of its history, personality, and point of view.

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Shopkeepers

Rising Rents and Crippling Property Taxes: A NYC Small Business Owner Weighs In (and Moves Out)

Why Whisk, a beloved kitchenware boutique founded in Brooklyn, closed two storefronts in two months.

Shopkeepers

Babeland: A Shop for Books, Candles, and Butt Plugs

Babeland, a sex toy brand with shops in NYC and Seattle, offers something for everyone—whether you’re on your first or fiftieth visit.

Shopkeepers

Village Grannies: A Smoke Shop, Art Gallery, and Living Room All in One

Village Grannies in downtown Manhattan looks and feels unlike any other smoke shop you’ve been inside.

Shopkeepers

Sprout Home is on a Mission to Spread ‘Plant Love’

At Sprout Home, an indie garden center with locations in Williamsburg and Chicago, a green thumb is welcome—but not required.

Shopkeepers

Get Educated on Getting Off at Babeland

The 25-year-old sex toy brand puts education first.

Shopkeepers

Be Whisked Away to Blender Paradise

At this Williamsburg’s boutique, a carefully curated array of blenders stands out instead of blending in.

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