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AmazonFresh

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AmazonFresh

Updated: Jun. 01, 2018

Ranked 1st of 10 grocery delivery with a Quid Score of 83.

Buy Now Leave a Review

AmazonFresh

Ranked 1st of 10 grocery delivery with a Quid Score of 83.

Product Details

Product Details

Ranks 1st overall.

Key Information
  • Delivery Fee: Orders under $50 have a $10 delivery fee
  • Minimum Order: None
  • Membership Fee: Amazon Prime is $99/year, Amazon Fresh is $14.99/month
  • Alcohol Delivery: No, available through Prime Now
  • Subscription Options: Subscription to Amazon Prime and Amazon Fresh necessary
  • Geographic Availability: Throughout the U.S. - enter zip code on website to check
Product Specifications
  • Discounts: Weekly deals
  • Additional Fees: May 1 - October 1 there may be a $1.99 extra charge on some products that need Expedited Chilled Shipping
  • Standout Extra Features: N/A
  • Delivery Arrival Options: Same-day or next-day

Expert Rating: 88%

Ranks 7th among competitors.

Expert Rating: 88%

Ranks 7th among competitors.

Experts like the variety of goods AmazonFresh offers, which includes products from its subsidiary Whole Foods. Unattended delivery is available, but it can take a while for the totes to be picked up. Items frequently run out of stock and quality of produce can be inconsistent.

Full Expert Breakdown
  • Flexibility - Average
  • Delivery Fees - Average
  • Delivery Service - Above average
  • Delivery Time - Faster
  • Ease of Ordering - Above average
  • Grocery Options - Above average
  • Price - Below average
  • Extra Features - Average
Notable Positives
  • Unattended delivery is available
  • Can purchase Whole Foods products
  • Prices are lower than in-store
  • Affordable membership fee
  • Many options available
Notable Negatives
  • Unattended delivery tote boxes take long to be picked up again
  • Food quality can be iffy
  • Products are out of stock frequently
Full Expert Breakdown
  • Flexibility - Average
  • Delivery Fees - Average
  • Delivery Service - Above average
  • Delivery Time - Faster
  • Ease of Ordering - Above average
  • Grocery Options - Above average
  • Price - Below average
  • Extra Features - Average

Customer Rating: 77%

Ranks 1st among competitors.

Customer Rating: 77%

Ranks 1st among competitors.

Customers like the quick delivery service and broad range of products AmazonFresh carries. The additional monthly fee is affordable, especially for those who already have a Prime membership. Some say that the produce is not as fresh as they would like, and the options for delivery time slots can be limiting.

Ideal for people:

Those who have Amazon Prime, are looking for competitive grocery prices, and will be ordering multiple times a month.

Not ideal for people:

Those who do not already have Amazon Prime or live in a dorm as AmazonFresh does not deliver to dorms.

Notable Pros:
  • Convenient next-day delivery
  • Whole Food products are available
  • Affordable monthly fee
  • Array of options available
  • Same-day delivery available
Notable Cons:
  • Produce could be fresher
  • Time slots could be more flexible

Brand Score: 72%

Ranks 6th among competitors.

Brand Score: 72%

Ranks 6th among competitors.

AmazonFresh is a grocery delivery service offered by internet giant Amazon. The service attracts customers by offering them low prices, giving them access to Whole Food products, and featuring a special weekly $0.25 item.

Heritage - 3/5

While AmazonFresh was introduced in 2007, the service did not begin to expand outside of Seattle until 2013. Customers are required to purchase an Amazon Prime membership, which costs $14.99 per month or about $180 per year, in order to access the service.

Innovation - 3/5

Amazon Alexa has an AmazonFresh skill that allows users to dictate items to add and re-order to their Fresh Cart.

Reliability - 3/5

Amazon offers a variety of FAQ lists in its help section. The site has a separate area of community boards where members can ask and answer questions. For further assistance, users will need to log into their Amazon account, click the "Help" option at the bottom, then "Need More Help" to see a "Contact Us" option. Users will then have the option of contacting a representative over phone or chat.

Social Good - 5/5

Amazon partners with many programs in local communities to help improve quality of life. One example is the FareStart program, an organization that provides those in need with hands-on job training, which Amazon recently donated money to. Amazon specifically focuses on programs that reduce homelessness and make tech more accessible.

Relevance - 5/5

On AmazonFresh's Facebook, Instagram, and Twitter accounts, the company shares new products and also its weekly $0.25 item. On Amazon's main YouTube channel, the company shares product help videos, product releases, and campaign videos featuring celebrities.

Retail: Best Price $192.16

Ranks 5th in value among competitors.

Retail: Best Price $192.16

Ranks 5th in value among competitors.

AmazonFresh customers may choose a delivery time for either the same or next day. If they are dissatisfied with the quality of a product, or are missing a product, they can contact customer service. Retail price is based off Quiddity's independent estimate of an average couple's weekly grocery list, plus any shipping, monthly membership, and additional fees.

Best Purchase Options
AmazonFresh - $192.16
Best Purchase Option
AmazonFresh - $192.16

Ranked by Quiddity

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